Investor & Strategic Partner Section
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WPG Brands · Promise
Every product earns its place. Or it does not ship.
We build products that help people perform at their best — at work, in sport, on the road, in everyday life. Built around effectiveness, consistency, and an uncompromising commitment to quality.
First proof
Cody Matechuk. World record. Golden, BC.
Wake's first stunt activation: Cody Matechuk broke his own world record for a snowbike cliff base jump — 450 feet at nearly 50 mph. Zero paid media.
How we measure
Every number has a source. Every source has a date.
WPG tracks stunt performance nightly — views, likes, comments, media pickups — pulled from live platform counters, never self-reported. If we can't source it and date it, we don't claim it.
What's next
One stunt proved the model. The pipeline scales it.
Wake runs a multi-stunt structure with Thrill Sports. Each activation compounds the audience, expands the talent roster, and deepens retail relationships — the model improves with every one.
The promise