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Cody Matechuk
Cody Matechuk is a Canadian professional freestyle motocross athlete. He has competed in FMX disciplines across North America and is known for technical execution and progressive riding. He was the performance athlete featured in the WAKE x Thrill Sports activation; his wider athletic career is his own and is not WPG-owned.
Why this matters
Performance credibility and a real human story, delivered through the activation partner rather than a direct sponsorship.
Cody Matechuk's role in this story
Cody Matechuk was the athlete featured in the WAKE x Thrill Sports activation.
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Explore VerificationiA plain statement of exactly what a brand does and does not own or control in a partnership or athlete relationship. Picture a brand that sponsored one stunt with an athlete -- this makes clear the brand doesn't own that athlete's whole career, just its own part of the story.
- Activation athlete / campaign participant -- PR Newswire 2026-08-01 · verified since 2026-08-01
SourcesiThe original places -- press releases, partner posts, official pages -- that a story's facts were verified against. Picture wanting to check a claim yourself rather than take the newsroom's word for it -- these links go straight to where the fact came from.